Jakarta, Indonesia – July 8, 2024 – VinFast Auto has officially announced its participation in the upcoming Gaikindo Indonesia International Auto Show (GIIAS) 2024, scheduled to take place from July 18 to 28. As Indonesia’s largest international auto show, GIIAS provides a prominent platform for VinFast to showcase its advanced range of electric vehicles, highlighting the brand’s commitment to revolutionizing the automotive industry with innovative and eco-friendly solutions.
Key Highlights of VinFast’s Participation at GIIAS 2024
Diverse Electric Vehicle Lineup
VinFast will present a comprehensive range of electric vehicles at GIIAS 2024, catering to various market segments. The lineup includes the VF 5, VF e34, VF 6, VF 7, VF 8, and VF 9 models, spanning from A-SUV to E-SUV segments. This diverse portfolio underscores VinFast’s ability to meet the evolving needs of customers, offering modern urban electric SUVs that combine cutting-edge technology with eco-friendly design.
Right-Hand Drive Configurations for Indonesian Market
A significant highlight of VinFast’s participation is the introduction of the VF 5 and VF e34 models with right-hand drive configurations, specifically tailored for the Indonesian market. These two models, the first to be launched in Indonesia, will be available for public test drives, allowing customers to experience their advanced features and performance firsthand.
Immersive Booth Experience
Visitors to the VinFast booth at GIIAS will be immersed in the brand’s “Living Unbound” spirit, showcased through a modern design featuring blue and silver as primary colors. The booth will prominently feature VinFast’s signature V-shaped LED lighting system, symbolizing the brand’s commitment to a green mobility future. This design aims to evoke a sense of innovation and forward-thinking, aligning with VinFast’s vision for an electrification revolution in Indonesia and beyond.
Test Drives and Brand Ambassador Appearance
During the event, visitors will have the opportunity to test drive the VF e34 and VF 5 models, exploring their smart features and experiencing the convenience of electric mobility. Additionally, on July 21, attendees will have the chance to meet VinFast’s new Brand Ambassador for the VF 5, the beloved South Korean actress Kim You Jung. This collaboration highlights the seamless integration of the VF 5 into a stylish city lifestyle, blending sleek design with eco-friendly efficiency.
VinFast’s Commitment to Indonesia
Mr. Temmy Wiradjaja, CEO of VinFast Indonesia, emphasized the significance of GIIAS 2024 for the brand. He stated, “GIIAS 2024 is an opportunity for VinFast to bring its products closer to Indonesian consumers, reaffirming our strong commitment to accompany Indonesians on the journey to a future of green transportation. We are confident in our ability to meet the diverse needs of customers and proud to introduce a modern, intelligent, and environmentally friendly EV ecosystem that contributes to a better and greener future for everyone.”
VinFast’s participation in GIIAS 2024 marks a pivotal moment in the brand’s expansion within the Indonesian market. Just five months after its official market launch, VinFast has already begun sales of the VF 5 and VF e34 models, opened dealer stores, and unveiled plans to build an electric car factory in Indonesia. These steps demonstrate VinFast’s well-defined business strategy and unwavering determination to establish a strong presence in Indonesia.
Driving the Future of Electric Mobility
VinFast’s entry into the Indonesian market comes at a time when the demand for electric vehicles (EVs) is on the rise. The brand’s smart and modern urban electric SUVs, combined with flexible sales policies and a pioneering battery subscription program, offer Indonesian customers diverse choices to accelerate EV adoption. By providing advanced and eco-friendly vehicles, VinFast aims to drive the movement toward greener mobility and contribute to a sustainable future.
About VinFast
VinFast, a member of Vingroup, was established in 2017 with a vision to drive the global smart electric vehicle revolution. The company owns a state-of-the-art automotive manufacturing complex in Hai Phong, Vietnam, boasting up to 90 percent automation. VinFast’s commitment to innovation and sustainability is evident in its diverse range of electric vehicles, designed to meet the needs of modern consumers while contributing to a cleaner environment.
