Suzuki Indonesia is stamping its footprint deeper in the automotive map following the recent success of GIIAS Jakarta and Surabaya. This time, the company joined GIIAS Bandung 2024 exhibition it cohosted with Nusantara Jaya Sentosa as the main dealer in the region. The event has shown that Suzuki really meets the needs of Bandung’s clients, where there is variety in great road-going cars, such as New XL7 Hybrid, Grand Vitara, and the 5-door Jimny.
As part of implementing a global strategy, Suzuki Indonesia continues to aggressively encourage the use of environmentally friendly technology that can be used anywhere and by anyone through hybrid model lines.
Randy Murdoko, Head of Sales Department, PT Suzuki Indomobil
Innovation and Sustainability
Friendly environment technology is the hallmark of Suzuki’s presentation. Said Randy Murdoko, Head of Sales Department of PT Suzuki Indomobil, “As a child of a global strategy, in the form of a multi-pathway to offer different carbon neutrality solutions, Suzuki Indonesia keeps encouraging the use of environmentally friendly technology which can be used anywhere and for anybody with hybrid model lines.” This reflects the engagement of Suzuki in bringing car emissions down to actually provide clean driving solutions.
Also Read: Suzuki Jimni: 2024 Latest Price, Specifications in Indonesia
Featured Models
This GIIAS Bandung 2024 has featured various models through Suzuki, revealing how innovative the brand is:
- The New XL7 Hybrid combines efficiency and versatility, making it perfect for families and adventurers alike.
- Grand Vitara is mainly configured for great performance, yet ample space remains inside to deliver comfort with capability./li>
- Jimny 5-Door: this is an iconic design and compact size with which the Jimny proved optimum for city driving and rugged terrains.
Prospects Trending Well in West Java
West Java is bouncing back, holding onto the fifth-best car brand position nationally. The top three models that made a splash for Suzuki from January to August 2024 include
- New Carry: Retained 35% of the sales.
- New XL7: It was 25%
- S-Presso: Roasted 7% of the sales.
These numbers portray a strong buying capacity from the region, therefore Suzuki has invested well in order to come alive in the competitive marketplace.
Important Features and Offers
Suzuki also promised attractive promotions at GIIAS Bandung, one of which were:
Cashbacks : Those cash back on the All New Ertiga, New XL7, Grand Vitara, Baleno, and S-Presso all amounting to millions of rupiah.
Gifts and Vouchers: In some models, customers received gift vouchers directly in the form of electronic money or shopping vouchers worth IDR 3 million. In All New Ertiga Hybrid Cruise, the voucher sum was at IDR 3.5 million.
Trade-In Offers and Test Drive
The promotion also had some attractive programs coming through the exchange program under Auto Value, which also brought cashback rewards. Besides, the potential customers could try out the Suzuki cars and drive away the Baleno, Grand Vitara, or even Jimny 5-door. Customer Engagement and Experience
“The Suzuki participation in GIIAS Bandung is to get closer to customers of West Java, especially those related to the buying of a car. Through its various promo programs and facilities and services, it would help consumers have a satisfying experience when buying their vehicles,” Murdoko explained. The center aims at customer engagement and satisfaction as underscored by Suzuki in its commitment to building long-term relationships with its customers.
Also Read: Three Suzuki Hybrid Cars at GIIAS 2024 in Indonesia
KEY FEATURES
- Overview of Suzuki’s participation at GIIAS Bandung 2024.
- Highlight of the showcased car models: New XL7 Hybrid, Grand Vitara, and Jimny 5-door.
- Discussion on Suzuki’s sales performance in West Java.
- Details of promotional offers and customer engagement activities.
- Emphasis on the company’s commitment to eco-friendly technology.
