Chery Showcases iCar03 with Test Drive at GIIAS Bandung 2024

Bandung – Most exciting things to experience firsthand at the Gaikindo Indonesia International Auto Show (GIIAS) Bandung 2024 is probably the car named iCar 03. This eye-catching, latest cutting-edge car was part of an ongoing event until September 29, not only put on display but also capable of being test-driven by visitors, thus giving them first-hand experience in seeing how it was innovative.

The annual automotive exhibition currently taking place at the Sudirman Grand Ballroom features dozens of leading automobile brands that unveil flagship products. Among them, PT Chery Sales Indonesia (CSI) certainly has the most models that have been recently launched through this brand; namely the Chery Tiggo 8, the Tiggo 5X, and iCar 03.

A Break from the Rest: iCar 03

Among the hottest points of the show, is the iCar 03, the first launching prototype at GIIAS 2024 in the end of last July in Tangerang. It is the first ever electric car designed as an off-road vehicle for the Indonesian market, marking a historical milestone for the automotive industry in Indonesia. Box-styled with such strong build, the iCar 03 is meant for adventurous drivers to have it both off-road capability as well as eco-friendly performance.

The model that visitors to GIIAS Bandung 2024 can see in person starts from the second day of the exhibition. Besides seeing it, they will also be able to get behind the wheel and test its abilities, as explained by Budi Darmawan, Sales Director of CSI, in particular at Bandung, who stated that the strong interest from consumers prompted the company to decide on test drive for visitors. “iCar 03 units will be displayed starting tomorrow and can be tried, because we also brought a test car,” he shared during an interview at the event.

Also Read: Chery iCar03 Price & Specifications in Indonesia 2024

Increasing Interest and Consumer Demand

This strategic move, therefore, would help potential buyers appreciate the driving experience of the iCar 03 more. Many requests from dealers and consumers in the area for the electric off-road vehicle have also prompted Chery to open up the car for viewing and test driving on top of the Chery iCar 03 response in Bandung.

For those who are interested, visitors can order the Chery iCar 03 and raise a down payment of IDR 10 million to claim their unit. The official selling price has not been disclosed, but brochures at the event hint at a range between IDR 600 million and IDR 650 million. Units are scheduled for delivery in the first quarter of 2025, which means customers can take delivery of their units in the next year.

Exclusive Promotions for GIIAS Visitors

Chery accompanies the exhibition of its iCar 03 with exclusive offers for exhibition visitors. For example, anyone can take a 70 percent buyback program and one free year of insurance to order Chery Tiggo 8. Tiggo 8 will be offered at around IDR 400 million. The company will announce this officially soon.

Another notable model is presented in the form of a reservation-the Chery Omoda E5, which has already turned into a best-selling electric Sport Utility Vehicle in Indonesia. Noted at an offer price of IDR 420.3 million, it makes quite an attractive deal to the ones who feel invested in purchasing an electric SUV.

Rifkie Setiawan, Brand Department head of CSI, thanked the public for the warm welcome Chery has received in Bandung. Bandung ranks among the top three sales for the Omoda E5. “The GIIAS Bandung 2024 is a testament to our dedication to delivering the finest products and experiences to the Indonesian market,” said Setiawan.

Building Network and Enhancing Customer Experience

Chery has not only been launching different models to catch the Bandung market but is also expanding its dealership network into three official locations in the city in order to provide better services to the customers. This further caters to Chery’s mission of delivering the highest level of satisfaction to every consumer and visitor.

Car enthusiasts must look for Chery’s booth at GIIAS Bandung 2024 because it introduces the latest innovations from the brand in a rare setting: the iCar 03, marking off-road electric vehicles in Indonesia in a new chapter.

Also Read: Chery Showcases Superior Vehicles at GIIAS Bandung 2024