The Gaikindo Indonesia International Auto Show (GIIAS) Semarang 2024 is getting ready to shake the automotive landscape of Central Java from 23 to 27 October 2024, as six new auto brands will make their first appearance. To be held at the Muladi Dome, Diponegoro University, this year’s event aims to be bigger and more innovative than previous years with a thrilling lineup of both four and two-wheeled vehicle manufacturers who will make their first appearance at the event.
The GIIAS Series is not only a place to show off innovation from automotive brands, but also plays an important role in encouraging industrial growth in every host city, including Semarang,
Kukuh Kumara, Gaikindo General Secretary
As the rapidly growing region in Indonesia’s automotive market, GIIAS Semarang 2024 will not only be dominated by major household names but will also witness the appearance of six new brands causing a tsunami both internationally and regionally. The newcomers are BYD, Citroen, GAC Aion, MG, Alva, and Polytron. This captures the strong growth trend of the Indonesia automotive sector and increasing consumer interest in electric and environment-friendly automobiles and affordable yet high-technology automobiles.
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Six New Auto Brands at GIIAS Semarang 2024
GIIAS Semarang 2024 will introduce six new auto brands to the Indonesian market. These auto brands are participating for the first time at GIIAS Semarang 2024. Here is the list:
- BYD: Not only are they the world’s largest electric car producers, but now they enter Indonesia with a series of electric cars for the never-ending demand of the environmentally friendly transport. BYD is known for innovative activity, so their arrival in GIIAS Semarang has been greatly welcomed by EV enthusiasts and environmental activists.
- Citroen: This French company is a little bizarre with all its innovative designs and focus on comfort. This is the first time Citroen is entering GIIAS Semarang, so hopefully, models here would be about having style and functionality or both.
- GAC Aion: GAC Aion is one of the Chinese electric car manufacturers who have gained popularity for their sleek, technologically advanced EVs, good distances of driving. With this growing popularity of electric vehicles in Indonesia, GAC Aion fits well in the local markets by their modern designs and highly advanced series.
- MG: In a big push for its brand globally, British-born MG has really gained immense popularity with customers for offering great value without compromise. At GIIAS Semarang, MG will showcase its latest models, particularly SUVs and maybe even electrified versions.
- Alva: This Indonesian brand produces two-wheel electric vehicles. As the local market is increasingly shifting toward greener alternatives, this attendance by Alva in GIIAS Semarang testifies to Indonesia’s willingness to embrace electric mobility, especially in the quickly growing two-wheeler electric scooter and motorcycle segment.
- Polytron: The other Indonesian brand, Polytron is more acknowledged by the electronic products, however has stepped forth recently in electric vehicles. Polytron two wheeled electric vehicles shall be presented to the urban commuter and environmentally friendly riders through offering cheap, and eco-friendly transportation.
A Grand Platform for Innovation and Growth
According to Agus Riyadi, Chief Operating Officer of Seven Event-the event organizer, GIIAS Semarang 2024 is all going to happen at its new venue for the Muladi Dome and expects to be the biggest one yet because the space at this venue will be more than capable of hosting all the newest vehicles, technologies, and experiences of all things automotive. In addition to the six new brands that will be here, we also look forward to the established names like Toyota, Honda, Daihatsu, KIA, and more. Combinations of established and new brands are expected to attract a high number of visitors offering one the opportunity to go through the latest innovations in the industry.
The theme of this year’s event will be “New Location, More Brands, and Endless Innovation.” It represents the variety that is growing in the automotive industry as well as its transformation toward new trends that are emerging in the market. For instance, electric vehicles symbolize an evolution within the industry toward sustainability and green technology.
Immersion for the Visitor
GIIAS Semarang 2024 will surely be an interesting event to witness. New models of the newest designs will be presented here, so some of the newest models wait for visitors to test drive them and experience firsthand the latest automotive technology and features. Moreover, the representatives from each brand would be provided with details regarding each vehicle as well as answering any questions.
As for audio technology, a show to be organized in cooperation with the European Mobile Media Association is an Audio Contest at the GIIAS Semarang 2024, during which cutting-edge automotive audio systems will be demonstrated. This will add a special feature to the whole exhibition.
Growing Automotive Market in Central Java
Central Java is an influential region for the automotive industry in Indonesia, accounting for a massive amount in selling vehicles. For the year 2024 alone, the region had 6.6% of total sales in the country during January to April. Central Java remains to be part of the leading contributors for the national market. The launch of GIIAS Semarang will further energize this market through local as well as international brands that will give consumers more choices.
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KEY FEATURES
- Scheduled from 23 to 27 October, 2024, at Muladi Dome, Diponegoro University.
- Central Java ranks fifth in Indonesia’s motor vehicle distribution, contributing 6.6% to total sales from January to April 2024
- The event theme is “New Location, More Brands, and Endless Innovation,” emphasizing growth and innovation in the automotive sector.
- Features 18 vehicle brands including major players like BYD, Chery, Citroen, Daihatsu, Honda, KIA, and Toyota, as well as two-wheeled brands like Alva and Polytron.
- Six new auto brands are participating in this event for the first time
- Visitors can engage directly with brand representatives and participate in test drives of featured vehicles.
- The event includes an Audio Contest in collaboration with EMMA and community meet-ups for networking among automotive enthusiasts.
- Shell Helix is the main sponsor, showcasing commitment to the automotive industry and adding value to the event.