JAKARTA – Scomadi, the British classic motorcycle maker, has been making waves in the Indonesian automotive scene with its active participation in several activities, most recently the much-awaited event for 2024, Bandung Gaikindo Indonesia International Auto Show, or GIIAS. The event, held from September 25 to 29, seemed another lively platform through which Scomadi could get closer to scooter enthusiasts in Bandung and its surrounding neighborhoods. From GIIAS 2024 at ICE BSD, Tangerang, Scomadi brought back to Bandung renewed energy and a renewed commitment to ensure all of their latest offerings are welcomed into the scootering world.
Scooter Culture in West Java:
Connecting Aims
Not a mere product exhibition, Dipping into GIIAS Bandung 2024 is strategic enough to connect with scooter lovers in West Java. He stressed that the brand will be devoted to promoting a stronger relationship with local consumers to make them feel part of the scooters’ ecosystem, focusing on accessibility and interaction, Scomadi may provide an immersive experience for visitors.
Also Read: British Motorcycle Manufacturer Scomadi Successfully Debuts GIIAS
Iconic Models on Show
As part of this year’s GIIAS, Scomadi showcased the impressive lineup of iconic models conceived to capture the attention of attendees. Of course, among the highlights of these are:
- Scomadi Technica 200i Adventure
- Scomadi Technica 200i Urban
- Scomadi Turismo Piccolo 150i
- Scomadi Technica 200i “Carbon Edition”
- Scomadi Turismo Technica 200w “The Who”
These models epitomize the ideal blend of old school design and new technology, something Scomadi has always boasted of. Visitors were not only able to marvel at these scooters but stood a chance to ride them through a test ride session, something Scomadi believes helps spice up customer engagement and satisfaction.
Test Ride Opportunities
Probably the highlight of Scomadi at GIIAS Bandung was the demo ride that the company provided for visitors to take its flagship model for a spin. Not only were test rides available throughout the show, but scooter enthusiasts could experience firsthand the comfort, performance, and style that Scomadi scooters have to offer. A major element of Scomadi’s marketing strategy-the personal connection with the product formed through this hands-on approach by potential customers.
Location and Activities
Scomadi displayed their scooters at stand 7a, Prefunction Hall, booth Sudirman Grand Ballroom in Bandung. It’s in a strategic location with a full view and easy access to everyone who visits there. In addition to showcasing the scooters, Scomadi arranged a program consisting of community events directed at automobile enthusiasts. As a matter of fact, this even sparked the popularity of the brand but also created a sense of belonging among scooter enthusiasts.
Promotional Offers
In thinking that quality is the key to experience for a visitor, Scomadi had specially designed promotional programs during GIIAS Bandung 2024. Existing customers who decided to buy the scooter at the event received the set of bases for the original Scomadi deck and a stand floor base. This is actually to encourage buying while providing a unique accessory that completes the scooters of the customers.
The Future of Scomadi in Indonesia
Quality Commitment
Scomadi continues aggressive offerings in the Indonesian market, with its classic scooters providing modern technology and services to two-wheeled fans scattered across the country. The appeal of design combined with context resonates well within a wider audience, making Scomadi a relevant player in the competitive scooter market.
Also Read: The 5 Best Electric Motorbikes of 2024 for Daily Riding in Indonesia
KEY FEATURES
- Introduction of Scomadi’s participation at GIIAS 2024
- Emphasis on community engagement and local scooter culture
- Detailed overview of iconic models showcased
- Insights on test ride opportunities and customer interaction
- Information about promotional offers and special programs
- Discussion of Scomadi’s future in Indonesia