Jakarta – For those who love the outdoors and crave a stylish yet rugged vehicle, JAECOO has officially introduced the J7 Discover, a special edition of its premium SUV lineup in Indonesia. Tailored for adventurous drivers, this limited edition model blends off-road toughness with modern urban comfort.
Also read: Jaecoo J7 Plug-in Hybrid Achieves 5-Star ANCAP Safety Rating
Not Just an SUV – A Lifestyle Statement
Built on the philosophy of “From Classic, Beyond Classic,” the JAECOO J7 Discover is more than just an SUV. It’s a travel companion designed for both city commutes and outdoor adventures. While not a completely new model, the Discover edition is an enhanced version of the current J7, equipped with exclusive features for exploration and active lifestyles.
Two Variants, Special Pricing
The J7 Discover is available in two variants:
- J7 SHS (Smart Hybrid System)
- J7 AWD (All-Wheel Drive)
Customers can pre-book the J7 Discover at a special rate by adding IDR 28.8 million to the base accessory price (normally IDR 50 million), receiving a 42% discount during the pre-order period. The promotional prices are:
- J7 SHS: IDR 599 million
- J7 AWD: IDR 549 million
Blending Urban Style and Off-Road Spirit
This edition comes with exclusive adventure-ready accessories that are not available for separate purchase. These add-ons enhance its rugged appeal and limited-edition status, making the J7 Discover a true reflection of an active lifestyle.
The J7 Discover answers the demand for a vehicle that’s ready for the outdoors. With the technological influence of the Range Rover, we aim to deliver a more characterful driving experience
–Max Zhou, Country Director of JAECOO Indonesia
Also read: Jaecoo Aims to Open 40 Dealerships in Indonesia by End of 2025
Performance and Capability
- J7 SHS offers a driving range of up to 1,300 km, thanks to its fuel-efficient hybrid powertrain.
- J7 AWD features a four-wheel drive system, delivering strong off-road performance across challenging terrain.
Popular Jaecoo Cars in Indonesia

Crafted with Global Expertise
JAECOO’s development involves key talents from Europe. The J7 series benefits from the expertise of Peter John Matkin (former Chief Engineer at Jaguar Land Rover) and Chris Roades (former Chief Stylist). This collaboration is part of a strategic partnership between Chery Group and Jaguar Land Rover since 2011, bringing global standards to JAECOO vehicles.
Also read: JAECOO J7 SHS 2025: Latest Price and Specification in Indonesia
Conclusion
With the launch of the JAECOO J7 Discover, Indonesian consumers now have access to a limited edition SUV that combines advanced technology, global design heritage, and an adventurous spirit. Whether for urban driving or off-road challenges, the J7 Discover is built for those who seek more from their journey.


















































