IIMS 2025 Events Details: |
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|---|---|
| Date | 13th Feb – 23rd Feb, 2025 |
| Location | JIExpo Kemayoran, Jakarta, |
Indonesia International Motor Show 2025 is going to be one of the most awaited car events in Southeast Asia as it brings global automotive brands, leaders, and car enthusiasts around the globe. The 2025 IIMS will showcase the best of automotive technology and also the innovation, trends, and excitement of driving the future of mobility.
Visitor Attendance Comparison: IIMS 2024 vs. Projected IIMS 2025
| Category | IIMS 2024 Attendance | Projected IIMS 2025 |
|---|---|---|
| Total Visitors | Over 500,000 | 550,000+ |
| Trade Visitors | 50,000+ | 55,000+ |
| Public Visitors | 450,000+ | 495,000+ |
| Exhibiting Brands | 40+ | 45+ |
| Media Attendees | 1,500+ | 2,000+ |
| Test Drive Participants | 20,000+ | 25,000+ |
| VIP Attendees | 5,000+ | 7,000+ |
IIMS is where innovation meets passion. It’s a place where car lovers can get hands-on with the latest models, and businesses can explore new opportunities in an ever-evolving market.
Event Participant
Why IIMS 2025 is a must-attend event
IIMS has become one of the biggest and most prestigious car shows in Southeast Asia. The 2025 edition is expected to live up to the standard set, as manufacturers will use this as a prime channel to launch new models, promote innovations, and address potential customers directly. The salient attraction of IIMS is the dynamic combination of showcases, test drives, automotive discussions, and the opportunity to explore the latest technologies, ranging from electric vehicles to advanced safety systems and autonomous driving technologies.
Also read: Top Cars in Indonesia for 2024
Key Brands to Attend
IIMS 2025 will see a galaxy of world and local automotive brands, but here are the top brands likely to attend:
- Toyota – boasting latest hybrid and electric vehicles.
- Honda – Sustainability and new model focus.
- BMW – Debuting next level luxury and electric vehicles.
- Mitsubishi – revealing innovations for conventional and electric vehicles.
- Nissan – displaying electric mobility strategies.
There are also numerous local Indonesian brands: Wuling, DFSK and Toyota Astra will debut their new releases, especially in growing electric vehicles.
Also read: BMW C 400 X : 2024 Latest Price, Specifications in Indonesia
Expected New Launches at IIMS 2025
IIMS 2025 will be the destination of some interesting new launches mainly in EV and Hybrid Car, which has grown with significant pace in Indonesia as well as in Southeast Asia. Among these are:
- Electric cars- Several companies like Tesla and Toyota will be rolling out the latest EV models to cater specifically to the Southeast Asian market – an important step towards clean mobility.
- Hybrid and Plug-in Hybrids- Honda and Mitsubishi would come up with new models offering performance and sustainability.
- Electric luxury cars- BMW will introduce their latest luxury electric vehicles. There is a growing middle-class population in the region and more affluent buyers, thus likely to be targeted by such announcements.
Although Tesla did not have a direct presence at IIMS 2025, its vehicles were still showcased through Prestige Motorcars’ exhibition.
These launches are likely to draw in considerable media attention, interest from automotive experts and car buyers in general. Hence, IIMS 2025 will be a significant event for the future of the automobile industry in Asia.
Also read: GAIKINDO Jakarta Automotive Week (GJAW) 2024 in Indonesia
Why IIMS Is the Biggest Event
IIMS has become the biggest automotive event in Indonesia and Southeast Asia for several key reasons:
- Growing Car Market: Indonesia is among the largest car markets in Southeast Asia. The middle class, with more money to spend and more people wanting to own cars, makes Indonesia an ideal location for car brands to show off their new models.
- New Technologies: The car industry is shifting to electric cars and self-driving cars. IIMS is an essential event for unveiling these new technologies, like electric vehicles (EVs), eco-friendly features, and smart car systems.
- Networking Opportunities: IIMS is an excellent platform for car companies, suppliers, media, and investors to meet, discuss, and connect. This is where the future of cars and mobility is talked about and planned.
- Public Engagement: The event isn’t just for people in the car industry—it’s also for regular people. Car lovers, buyers, and tech fans come to see the latest cars and new innovations up close.
Expected Audience Attendance
IIMS 2025 is going to attract more than 500,000 visitors during the event from professionals in the industry, the press, and the public at large. Such a tremendous attendance will underline Indonesia’s emerging status as an automotive innovation hub and prove the interest of consumers in the automobile segment. The event will be attended by thousands of enthusiasts from all corners of the world and at home, who will witness the best from the automotive world.
Conclusion
IIMS 2025 will surely be one of the crucial events in the automotive industry in Indonesia and, in a broader perspective, in Southeast Asia. This show with cutting-edge car launches from global brand lineups will give a glimpse of the future of the automotive world by being futuristic and green. Whether it’s about cars, as a buyer, or a professional in the automobile industry, you won’t want to miss this event!
