Jakarta – The automotive landscape in Indonesia is buzzing with excitement as the All New Hyundai Kona EV has garnered significant positive attention even before its official launch and is close to hitting 500 units. Hyundai Motors Indonesia (HMID) has opened pre-bookings for this highly anticipated electric vehicle since early June 2024. The official launch, as announced by the Head of Marketing of PT Hyundai Motors Indonesia (HMID), Arie Hermawan, took place at the Gaikindo Indonesia International Auto Show (GIIAS) press day on Wednesday, July 17, 2024, in Serpong, Tangerang.
Strong Market Reception
Arie Hermawan, affectionately known as Awan, expressed his delight at the enthusiastic reception the All New Kona EV has received from Indonesian electric car consumers. Speaking at the “First Impression of the All New Kona EV” event on Friday, July 12, 2024, at Pantai Indah Kapuk (PIK), Jakarta, Awan revealed that nearly 500 individuals have pre-booked the vehicle within the past month. This level of interest underscores the growing acceptance and demand for electric vehicles in Indonesia.
Pre-booking Success
Adding to the positive sentiment, HMID Chief Operating Officer (COO) Fransiscus Soerjopranoto disclosed that the detailed Sales Purchase Commitment (SPK) figures for the All New Kona EV have reached an impressive 360 units. Fransiscus emphasized the importance of timely delivery to meet the high demand. “We will send it periodically. When we start launching it at GIIAS, our friends from HMID will adjust according to the order and start the distribution,” said Soerjopranoto.
Local Assembly and Innovation
The All New Kona EV marks a significant milestone for Hyundai as it becomes the company’s second electric car assembled locally at the Cikarang, Bekasi plant. This model also stands out as the first electric vehicle in Indonesia to utilize a domestically made battery, showcasing Hyundai’s commitment to local production and technological innovation.
Pricing and Variants
Early announcements have indicated that the estimated price for the All New Kona EV starts from IDR 500 million. The vehicle will be available in several variants to cater to different consumer needs. The Prime Standard Range offers a driving distance of around 400 km, while the Prime Long Range extends this to approximately 600 km. Similarly, the Signature Standard Range provides around 400 km, and the Signature Long Range offers up to 600 km. These options ensure that customers can choose a model that best suits their driving requirements and preferences.
Advanced Technology
The All New Kona EV is equipped with Hyundai’s cutting-edge Bluelink technology, offering a suite of advanced features to enhance the driving experience. One notable feature making its debut in the Indonesian market is the “View Around My Vehicle” function. This innovative feature allows owners to monitor the conditions around their car in a full 360-degree view from a remote location, providing an added layer of security and convenience.
Enhanced Features
In addition to the “View Around My Vehicle” feature, the All New Kona EV comes with several other advanced functionalities. The Vehicle-to-Load (V2L) feature allows the car to act as a power source, providing electricity to external devices. The Indoor V2L feature extends this capability to indoor settings. The Smart Power Tailgate offers hands-free convenience for accessing the trunk, while the Premium Audio System ensures a superior in-car entertainment experience.
Future of Electric Vehicles in Indonesia
The launch and positive reception of the All New Kona EV signify a pivotal moment for the electric vehicle market in Indonesia. As the country strives towards a more sustainable future, the adoption of electric vehicles is a crucial step. Hyundai’s commitment to local production, combined with the introduction of advanced technologies, positions the All New Kona EV as a frontrunner in this transition.
