VinFast Indonesia has officially ended its battery subscription scheme for electric vehicle (EV) buyers. This move marks a significant change in the company’s strategy as it continues to grow in the Indonesian EV market.
Also read: VinFast Quietly Plans Electric Car to Rival Wuling Air EV in Indonesia
Battery Subscription Scheme Explained
When Vinfast launched in Indonesia, they had a new battery subscription option where you can pay a lower price for the EV and then pay a monthly fee to use the battery instead of the full cost of the EV. In this way, the initial cost of owning an EV is lower.
This was our strategy at the beginning to offer competitive pricing and reduce the upfront cost for customers
Kariyanto Hardjosoemarto, VinFast CEO
Why Did VinFast Remove the Subscription Scheme?
As the EV ecosystem in Indonesia developed and customer confidence increased, VinFast found that it made more sense to sell cars with batteries included. The company believes that full battery ownership benefits both the customer and the brand better in the long run.
Kariyanto said, “With a more complete product lineup and a stronger market presence, we focus on providing vehicles with batteries included instead of offering subscriptions.”
Also read: V-Green to Install 63,000 VinFast EV Charging Stations in Indonesia
What Happens to Current Battery Subscription Customers?
VinFast encourages existing customers using the battery subscription to switch to full battery ownership. However, if customers prefer to keep the subscription, VinFast will continue to support them according to their original agreements.
Background on the Battery Subscription Scheme
- Introduced in early 2024
- Subscription fees for VinFast VFe34 model:
- IDR 1,500,000/month for up to 3,000 km
- IDR 2,600,000/month for over 3,000 km
- Aimed to reduce purchase price and ease concerns about battery degradation
- Provided an affordable monthly operating cost compared to gasoline vehicles in the same segment
Also read: VinFast VF6 Launched Without Ceremony in Indonesia, Starts at IDR 384M
Conclusion
VinFast’s removal of the battery subscription system indicates an increased level of confidence in the EV market within Indonesia. VinFast is now providing batteries with its vehicles with the intent to simplify the ownership experience and to provide better value for customers as the EV ecosystem develops.
