Car purchases in Indonesia experienced a huge surge in February 2025 from the preceding month. The jump has restored confidence in the automotive sector, which had been recording dwindling demand in the previous few months.
According to Gaikindo data, there is a positive improvement in both wholesale and retail sales of cars. Wholesaling sales (transfers from factories to dealers) saw great gains this time—16.7% higher in January 2025 compared to January itself. Retail sales that flow directly into consumers went up a bit too; 9.1% growth compared to January is very pleasing as well.
In February 2025, total wholesale car sales reached 72,295 units, an increase from 61,932 units in January. Retail sales also climbed to 69,872 units from 64,029 units in the previous month.
Also read: Honda Indonesia Records 103,023 Cars Sold in 2024, with Brio Leading Sales
Toyota Remains the Market Leader
Toyota continues to stretch its dominance on Indonesia’s auto market with its sales performing at its best. In February 2025, Toyota clinched 24,397 wholesale sales and 22,222 retail sales. On the heels, Daihatsu also puts up a strong performance ranking second and getting 11,959 wholesale sales, along with 12,509 retail sales.
Top 10 Best-Selling Car Brands in February 2025
Wholesale Sales
- Toyota – 24,397 units
- Daihatsu – 11,959 units
- Honda – 8,757 units
- Mitsubishi Motors – 6,684 units
- Suzuki – 4,750 units
- Hyundai – 2,226 units
- Mitsubishi Fuso – 2,226 units
- Wuling – 1,935 units
- Isuzu – 1,903 units
- Hino – 1,567 units
Retail Sales
- Toyota – 22,222 units
- Daihatsu – 12,501 units
- Honda – 7,754 units
- Mitsubishi Motors – 6,176 units
- Suzuki – 5,068 units
- Hyundai – 2,153 units
- Isuzu – 2,149 units
- Mitsubishi Fuso – 2,147 units
- Wuling – 2,033 units
- Hino – 1,967 units
Also read: New Model Launches: BAIC Targets 2,400 Sales in 2025 Indonesia
Government Incentives Hike Sales
Gaikindo Secretary General Kukuh Kumara added that automobile sales in January 2025 were reduced as people waited with uncertainty over the taxation rule. Therefore, most buyers held back buying vehicles.
Yet, other regional governments instituted tax incentives that kept consumer interest alive. They kept tax levels constant, regardless of a policy setting vehicle tax at 66%. If still more regional governments relax taxation for new vehicles, sales will have the potential to keep growing to the advantage of the industry as well as revenue collection in those regions.
Also read: Sales of cars in Indonesia fell 6.4% in December, to 865,723 units, for the full year 2024
Conclusion
February’s increase in sales of cars in 2025 is good news for Indonesia’s auto sector. Toyota retains the top position with tax rebates bolstering volumes, and the sector continues toward a great year. The continued support from government and stable economies will, however, be significant in helping ensure that the upswing is continued.